PR Service for Crypto by Lumina Web3
Partners in our ecosystem
Get Your Blockchain Brand Featured by Top Media Outlets with Lumina Web3
In the world of crypto, attention is everything. You could have the best blockchain product or token in the world but if no one knows about it, it might as well not exist.
At Lumina Web3, we specialize in PR services for crypto, helping Web3 startups, blockchain platforms, NFT collections, and DeFi protocols gain trusted media coverage, community attention, and investor interest.
If you’re ready to take your crypto project out of stealth mode and into the spotlight, our tailored crypto PR campaigns are the missing link between you and global awareness.
.
Why You Need a PR Service for Crypto
Crypto is fast, loud, and incredibly competitive. New projects launch daily, and if you want to stay relevant, strategic visibility is non-negotiable.
A professionally executed PR service for crypto offers:
Credibility – Being featured in top media outlets like CoinTelegraph, Decrypt, or Forbes adds instant legitimacy.
Trust – In a space filled with scams, appearing in trusted publications builds user and investor confidence.
Exposure – Quality press means exposure to millions of active readers and crypto enthusiasts.
Investor Attention – Many VCs and angels watch media trends to discover high-potential startups.
Organic Community Growth – When your project is in the news, people search, follow, and join your community.
Public relations in crypto isn’t about hype it’s about trust, story, and timing.
What’s Included in Our Crypto PR Services
At Lumina Web3, we provide end-to-end PR solutions tailored to your goals, whether you’re launching a token, preparing for a funding round, or scaling post-launch.
Here’s how we help:
Media Strategy & Message Positioning
We start by understanding your story:
What’s unique about your project?
Why does it matter right now?
Who needs to hear about it?
Then, we shape a powerful brand narrative that speaks to both media professionals and the Web3 community.
Press Release Writing & Distribution
Our team writes professionally crafted press releases optimized for:
Media pickup
SEO visibility
Community sharing
We then distribute your press release to:
Tier-1 Crypto Outlets (CoinTelegraph, Bitcoin.com, Decrypt)
Tech & Startup Media (TechCrunch, Yahoo Finance, Forbes Crypto)
Regional & Niche Media (Asia crypto press, DAO newsletters, etc.)
Journalist & Editor Outreach
We pitch your story directly to verified journalists, editors, and influencers who are actively covering Web3 and blockchain trends.
We don’t rely on just paid placements we build organic media interest through personal relationships and thoughtful pitches.
Thought Leadership Features & Interviews
We help you or your founder become a recognized voice in the space by landing:
Interview features
Expert roundups
Guest contributions
Founder spotlight articles
Crisis Communication & Reputation Management
Crypto moves fast and things can go sideways. If you’re ever facing FUD, controversy, or misinformation, we help protect your brand with rapid response PR, community statements, and media relations.
Who We Help With Crypto PR
Lumina Web3 works with projects across every corner of the crypto space:
DeFi Protocols – Announce liquidity launches, new partnerships, or governance updates.
NFT Projects & Marketplaces – Build buzz before your drop or announce new creator collaborations.
Crypto Exchanges & Wallets – Drive adoption, new listings, or regional expansion.
Web3 Gaming & Metaverse – Bring attention to your new game release or token economy.
Layer 1 & Layer 2 Protocols – Establish thought leadership and build community support.
DAOs & Ecosystems – Announce treasury updates, protocol changes, or funding rounds.
Whether you’re launching your MVP or scaling globally, our PR service for crypto gets your story in front of the right people.
Why Lumina Web3 Is Your Best Partner for Crypto PR
Crypto-Native Expertise
We understand crypto because we live and breathe it. Our team consists of Web3 marketers, former journalists, token builders, and community managers who know how to speak to this audience.
Global Media Network
We maintain relationships with hundreds of journalists, editors, and influencers in the blockchain and tech media landscape.
Strategic Storytelling
Our PR approach isn’t about pumping fluff it’s about crafting honest, compelling, and timely stories that make people care.
Transparent Reporting
You’ll receive clear performance metrics on every campaign: publication links, traffic, engagement, and visibility reach.
Full Campaign Management
From writing to pitching to tracking results, we handle the full PR process, so your team can focus on building your product.
Crypto PR in Action – Sample Campaigns
Pre-Launch Token Campaign
We helped a Layer 1 protocol generate global buzz before their testnet launchgetting them featured in 10+ outlets and onboarding 30K+ early users.
NFT Drop Awareness Campaign
We promoted a generative art project through PR + influencer seeding, resulting in a sold-out mint and viral Twitter attention.
Post-Raise Visibility Campaign
After a $5M VC round, we helped a DeFi project tell their story in top-tier media positioning them as a leader in sustainable finance.
Client Testimonials
1. Memecoin $HAROLD Testimonial $3M MC $> $44M MC
2. GoArt Metaverse Testimonial
3. Coinstore Exchange Testimonial
CASE STUDY
Ready to Get Your Story Featured?
If your crypto project deserves attention and let’s be honest, it probably does we’d love to help you craft your message and tell your story to the world.
At Lumina Web3, we believe in honest storytelling, strategic outreach, and building real momentum not hype.
Book your free PR strategy session and let’s take your brand from project to powerhouse.
BOOK INTRO CALL
WHAT DO YOU GET ON THIS FREE MEETING?
Frequently Asked Questions (FAQs)
A crypto PR service helps blockchain projects gain media exposure through news coverage, press releases, and influencer outreach. It builds credibility, awareness, and trust.
Costs vary depending on scope, publication level (Tier 1 vs Tier 2), and whether you’re doing ongoing or one-time campaigns. We offer custom packages.
We offer both guaranteed press release distribution and organic media outreach. While earned media depends on journalist interest, our team maximizes your chances.
Press releases go live in 1–3 days. Organic coverage from outreach can take 1–2 weeks, depending on the media cycle.
Yes. We work with your leadership team to develop quarterly or campaign-based PR plans aligned with your growth strategy.